At the recent Peter Drucker forum in Vienna, I was lucky enough to catch up with Rick Goings, CEO of the Tupperware Brands Corporation, a multi-brand, multi-category company. The company achieved great success by distinguishing itself through direct sales and its famous Tupperware parties. The company was founded just after the Second World War when it was all about ‘plastics’. During the 50s, 60s, 70s and early 80s Tupperware went through wonderful years until it hit a wall. But Goings is passionate about the company and since he joined Tupperware in 1992, its fortunes have revived. Today it employs 13 500 people and has revenues of $2.3 billion.
Tag Archives: Sales
Arthur Miller’s 1949 play, “Death of a Salesman” deals with the demise of Willy Loman, an American salesman, who finds his professional and personal life simultaneously degenerating. The play could almost be symbolic for the treatment of the subject as an academic discipline over the past last half century. Business schools hate the word “sales”. We love “marketing” and “finance” and “strategy”, but the word “sales” with its second-hand car salesman connotation, is distinctly unwelcome in the classroom. Continue reading