Tag Archives: Louis V. Gerstner

BOOK REVIEW: “Who Says Elephants Can’t Dance?” by Louis V. Gerstner, Jr. (2003)

IBM so dominated the computing industry from the 1950s onwards that by 1980 the US government decided to set up antitrust commission to decide if it had too much power. By the time the commission gave in its report, IBM was heading towards bankruptcy. The man who saved them from that fate was Louis V. Gerstner and this book explains how he brought about a massive cultural transformation.

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