Tag Archives: Larry Page

BOOK REVIEW: Amazon “One Click” by Richard L. Brandt (2012)

This book is an interesting and impartial look at the development of Amazon. Unfortunately, it gets off to a terrible start. Any 9th Grader will have heard a hundred times that a good essay begins with a clear and dynamic start and finishes with a punchy conclusion. What a pity that Mr. Brandt seems to have forgotten this advice. The book is actually a very enjoyable read with a lot of information about Amazon. It is you really want to have a good impression of it, you should skip the first and last chapters.

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