BOOK REVIEW “Blue Ocean Strategy” by W. Chan Kim and Renee Mauborgne (2006)

Blue Ocean Strategy has been described as a must read for all business students. A lot has been written about it and I would have said practically everything had been said about it until I looked up the book on Amazon to see the current price.

According to the book seller, the people who bought this book also bought “How to Become an Alpha Male – Attract Women and become successful at seduction.” I am still trying to work out the link!