Daily Archives: October 29, 2015

Fixing positive change: creating an efficient corporate culture with a piece of string, a hammer and a bell

Using symbolic objects can be a powerful way to motivate staff and communicate a message. What, for example, do a long piece of string, a hammer and a bell have in common? The answer is that they can be found in three of the world’s most successful companies and have had an impact on positive change of the corporate culture.

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