Daily Archives: February 21, 2012

BOOK REVIEW: “Good to Great” by Jim Collins (2001)

Key words

Strategy, Level 5 Leadership, Culture of discipline, The Hedgehog Concept, Corporate Culture, Packard’s Law, The Stockdale Paradox


This book is considered as one of the most important management books of the 1990s and has been in the best seller list ever since then. Collins says that the study required 10.5 people years of effort. 6,000 articles were read and coded and they generated more than 2,000 pages of interview transcripts. From this study they defined why 11 companies had made the transition from being good to truly great. Of course, time is always cruel with such studies and the business scholars today may have a wry smile when they see Fannie Mae & Circuit City. However, the others have done remarkably well since the study was published. Continue reading


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